This study examines community-level differences in how working adults gather and interpret information about labor markets. I focus on various sources of educational information in three Midwestern towns. The work reported here is part of a larger study which analyzes locally available educational information sources and interviews with 30 adult workers to understand how accessible and accurate information informs their perceptions of the relationships between education and work. The broader study uses purposive sampling to select and analyze information from locally available media sources, internet sites, and direct communications from colleges and universities. It also combines purposive and snowball sampling methods to identify and conduct interviews with adult workers who express an interest in higher education. By understanding the needs and desires of working adults and understanding where gaps exist in institutional support, information, and programming, higher education institutions and other organizations may develop policies which improve information transmission to adult learners and create programs to assist adult student populations successfully achieve their educational and occupational goals."